Puddle Ducks

About the Franchise

  • Est. 2002
  • £20,000
  • Est. time to break even: 6 months
  • No. of Franchises: 33

Key details

Franchise: Puddle Ducks
Established: 2002
No. of franchises: 33

Have you always wanted a rewarding career that fits perfectly around family life?

Puddle Ducks franchise opportunity

Owning a Puddle Ducks franchise could be just what you’re looking for, and if you’ve got the business skills, energy and enthusiasm to take the plunge then we want to hear from you!

About Puddle Ducks

Puddle Ducks was founded by Tracy Townend and Jo Stone in 2002 after they met at ante-natal classes. As they became friends they realised they had complementary business skills, a shared determination to strike a family-friendly work-life balance and a combined passion for passing on the joy of swimming to small babies and children. Puddle Ducks was hatched, and the rest is history!

Today our wonderful swimming programme delivers nurturing, fun classes thousands of babies, toddlers, children and mums to be across the UK every week. Babies and children can join our swimming classes at any age from birth, developing into confident swimmers without even realising they’re learning to swim.

Puddle Ducks are proud to be full members of the British Franchise Association and winners of the 2014 and 2011 Smith Henderson Best Franchise Award, 2014 Continuous Improvement Award and the 5* Franchisee Satisfaction award in 2014 and 2013.

Puddle Ducks children's franchise

Your future’s in safe hands

As one of the very first baby swimming schools, Puddle Ducks has over 10 years of experience and has won numerous business awards, meaning that you get instant peace of mind that you are making a sound investment. That experience delivers everything you need to run a successful business.

At Duck HQ, you are supported by a team of experts who are there to assist and advise you every step of the way – from planning your launch to effectively growing your business.

Our technical team consists of national experts in teaching swimming to youngsters, who are continually improving our swimming programmes to ensure Puddle Ducks is at the very forefront of the industry.

Duck HQ continually invests in the franchise, from marketing and programme development, to business processes and IT solutions, assuring the highest possible quality.  This commitment is reflected by our franchisee feedback. We are proud to have been awarded the 5 star franchisee satisfaction award which is a reflection of the support we offer to all of our franchisees.

Puddle Ducks high rated

Support For Launching Your Business

Off to a flying start

Once are awarded your Puddle Ducks franchise, you will get all the support you could possibly need to successfully launch your business.

  • Finding your feetYou will have several days of business training with Duck HQ. You will get a full copy of the Franchisee Operations Manual – your bible for the next few years!
  • Finding your inner teacher You will receive extensive training in the pool and need to pass six levels before you are able to teach.
  • Finding poolsYou will receive a database of pools in your area to contact in order to secure pool time.
  • Finding customers You will have your own section (‘mini-site’) on our website, as well as Facebook and Twitter accounts. Your package includes personalised branded marketing material, teaching uniform and branded clothing, press releases and lots of other low-cost, high impact suggestions for generating leads.

You will have ongoing support and encouragement from your new family – Duck HQ and the franchise network!

Puddle Ducks franchise opportunity

What We Offer

Puddle Ducks franchisees receive all support necessary to ensure their franchise business operates successfully.

The package offer includes:

  • Large territories across the UK
  • Flexible working hours
  • Significant earnings potential
  • Comprehensive business and teaching manuals
  • In-depth training in all areas including swim teaching and business training.
  • Full ongoing support with dedicated Franchise Manager
  • Marketing materials and business stationery
  • Uniform and swim equipment
  • E-commerce – your own mini site within the Puddle Ducks website, a web-based card payment and administration system and personalised Puddle Ducks email addresses.
  • Business stationery
  • Legal costs

Every member of the Head Office Team is committed to helping every Puddle Ducks Franchisee to enjoy the success and rewards that running their own Puddle Ducks business can bring

Use the enquiry form below to find out if Puddle Ducks has a franchise for sale in your area.

How do I find out more about Puddle Ducks?

To find out more about owning a Puddle Ducks franchise, please fill in the form below.


Visit Puddle Ducks Website >

Call 01477... to discuss franchising opportunities