Dolly Char

About the Franchise

  • Est. 2006
  • £1,395
  • Est. time to break even: 6 months
  • No. of Franchises: 27

Key details

Franchise: Dolly Char
Established: 2006
No. of franchises: 27

What Is Dolly Char

Dolly Char is a quite unique domestic cleaning management franchise that operates within the domestic cleaning market and a member of the AFA. We provide aDolly Char cleaning franchise cleaning service for customers who are looking for domestic cleaning help and our job is to find the right cleaning maid to match each customers particular requirements. After we have done our job the customer retains the domestic cleaner directly and we charge a quarterly fee for the service provided. In the event that the domestic cleaner leaves or the customer in the unlikely event is unhappy for whatever reason we will find them a replacement domestic cleaner as quickly as possible. We do not do the domestic cleaning ourselves! Also we do not employ domestic cleaners we simply hire them out to our clients – we provide a recruitment domestic cleaning service to our clients on an agency/introduction basis.

The Market

The UK’s homes services industry is currently worth over £8bn with peoples pending an increasing amount of their disposable income on domestic services such as domestic cleaners, gardeners and nannies. “Cash rich and time poor” is becoming a common phrase for many UK households. We all want to spend more time doing the things we enjoy and less time on the mundane tasks such as cleaning and ironing! An increasing number of people are looking to use a professional service that they can rely on, so they can concentrate on enjoying life!

Dolly Char is an independent family run business that started in Lincolnshire back in 2001. We have grown our reputation through hard work and customer satisfaction and that is the formula for success with our franchise.

The Franchise Package

The Dolly Char Domestic Cleaning franchise package offers everything you will need to get your business off to a flying start… as well as ongoing support because we want you to succeed!

What sets Dolly Char apart from other management franchise opportunities is the Easy Start Up process! And with the start-up cost at only £1,395, what could be easier than that?

Who Are We Looking For?

Dolly Char handbook

We are looking for people who have great people skills and a commitment to providing a quality service to their customers. We also need franchisees to be organised, self-motivated, and have a great determination to succeed!

Also important are a basic computer knowledge, a good clear and professional telephone manner, previous management experience, physically fit and a full driving licence and vehicle. We don’t although require people who wish to try to reinvent the wheel.

Why Choose Dolly Char?

Dolly Char offers the best investment value for a management franchise business opportunity in the industry! Our business model is simple and straightforward and here’s why:

• Low start up investment at £1,395
• Large territory
• Rapid return on investment
• Growth market sector
• Residual income increasing month after month
• Work from home
• No staff costs (no employees means no PAYE, no invoices!)
• No expensive cleaning equipment to buy
• No stock required other than your stationery

What’s Included?

• 12,000 A6 promotional leaflets
• Branded A4 letterhead paper
• Client contracts
• Cleaner booklets
• Client booklets
• Operational manual
• Training DVDs
• Business templates
• A link to your own territory page on the Dolly Char website
• Press release
• Company accountant introduction
• Access to the Dolly Char forum and blog
• 3 days head office training
• Dolly Char licence
• Branded envelopes, mugs and polo shirt
• + lots more

Franchisee Testimonials

“I am so glad I decided to join Dolly Char as a Franchisee… The welcome to the company has been beyond expectation… The training has been incredibly insightful and clearly come from years of experience, field trips have given me a true idea of how the system is put in to practice… I feel confident that the support will continue as I progress… I would like to thank Robin, Carol & Steve for their time and I look forward to the future…”

Lorna – Dolly Char Newark


“After 17 months as a Dolly Char franchisee, I have 160 regular clients and have achieved growth in each month of trading. I have reached all my targets on time or early and by the end of year 2, I expect to have over 200 regular clients.

Overall my experience has been very positive however it has also involved a lot of hard work and a willingness to be flexible and adapt to find what works best for my area.”

Matt – Dolly Char Edinburgh

Use the enquiry form below to find out if Dolly Char has a franchise for sale in your area.

How do I find out more about Dolly Char?

To find out more about owning a Dolly Char franchise, please fill in the form below.

Visit Dolly Char Website >

Call 0800 0... to discuss franchising opportunities with Robin Harrison